Facebook to Improve Video Rank on News Feed
Social networks’ news feeds have one main goal – to deliver relevant stories and highlights to the users, so they won’t miss anything important and relevant to them. Perhaps the most important part of the news feed are videos, and Facebook state that twice as many people now watch videos on Facebook than they did six months …Read More
Facebook Ads Will Become More Relevant To Users
Facebook users often wonder why specific ads show up in their news feed or the sidebar. To satisfy this query, Facebook announced that they are making ads more relevant to the user, and also let the user see the process behind the ad placement.
The data will be collected from page posts the user likes, posts they …Read More
Google Study On Local Mobile Searches – What Info Are Users Looking For?
A recent study by Google explored consumer behavior among 4,500 participants that answered a vertical-specific online survey. The study results help to conclude what factors are important to customers when they see mobile ads.
Customers on-the-go using mobile devices usually look for relevant places located nearby. As it turns out, four out of five local searchers want to see ads …Read More